10 reasons why this post will make you think about your article headlines more closely

10 reasons why this post will make you think about your article headlines more closely

think about your article headlines more closely Do you think that your article headlines have a major impact on how often your audience engages, reads, and shares your content?

Well according to Buzzsumo it is difficult to overstate the importance of headlines. They analyzed 100 million headlines found on social media, and the results were amazing.

Their research included:

  • Headline phrases that drive the most engagement on Facebook
  • The worst performing headline phrases on Facebook
  • The most effective phrases that start or end with headlines
  • Optimum number of words and characters to use in a headline
  • Most impactful numbers to use in headlines
  • Most engaging Twitter headline phrases
  • And differences between B2C and B2B headlines

Is there a formula to follow when writing headlines?

They did learn that there is not a magic formula to create a viral headline, but they did learn how to improve their content engagement. 

One amazing stat for creating a popular post was using the trigram or three-word phrase “will make you” in your headline resulted in twice as many engagements as the second most popular trigram “this is why” in your headline. 

The team also found that emotional headlines such as “make you cry” performed extremely well, but content writers have to be very careful when using these headline phrases as Facebook announced that it will demote “headlines that exaggerate the details of a story with sensational language” and which aims “to make the story seem like a bigger deal than it really is.”

“Where there is good there is also bad”

Buzzsumo also tested the worst performing headline phrases and found that at the top the list included phrases with the trigram “control of your”, “your own business” and “work for you” talked the list of worst performing headline phrases.

They also found that using the phrase like “x reasons why” and the number 10 in your headlines increased the average engagements by almost double over the next most popular phrase or number.

Do the industry experts agree with these finding?

Many marketers will argue that headlines should have as few as four words or less than 40 characters but according to Buzzsumo’s research, articles that had between 16 and 18 words and between 80 and 100 characters received the highest number of Facebook engagements on average. 

Twitter versus Facebook

Twitter results were slightly different than that of Facebook but the trigram “will make you” also performed well on that platform. The top headline phrase for Twitter was “this is what”, followed by “for first time”, and “things to know”. 

One key difference between Twitter and Facebook that was interesting is the lack of emotional phrases that topped the headlines on Twitter. 

You can find the full article here: http://buzzsumo.com/blog/most-shared-headlines-study/#worst

What about LinkedIn?

Buzzsumo’s research on B2B headlines was based on 10 million posts that were shared on LinkedIn, here is the article URL: buzzsumo.com/blog/write-engaging-b2b-headlines-analysis-10-million-articles-shared-LinkedIn/

The top headlines for B2B phrases were: “The future of”, “X ways to”, and “need to know”. 

Both of these articles are fantastic, I highly suggest reading them and testing them with your own research when writing articles on LinkedIn, Facebook, or Twitter.

In the headline that I used for this article I use the number 10, and the trigram “will make you” along with 15 words and 72 characters not including spaces. I am not a professional writer but I do look forward to testing these techniques on my future articles for social media, the psychology behind headlines is fascinating. 

As you can see article headlines are extremely important to your success when posting articles on social media. you can check out some of my other article headlines here at keithwick.net



What is Ethereum?

Great article article and video explaining “What is Ethereum?” By Stephan Tual.


EthereumMy name is Stephan Tual, I’m the CCO for Ethereum

my background is IT, startups and development My role at ethereum is to bring together entrepreneurs, developers and investors to build decentralized applications on our platform Ethereum is an open source platform to build, distribute next-generation decentralized applications That is, applications that have no middlemen where users

interact with social systems, financial systems, gaming interfaces all in a peer to peer fashion Because the ethereum network will be distributed on hundreds of thousands of computers around the globe this all takes place on a censorship-proof foundation We make it easy for developers to build those applications

leveraging tools that they are already familiar with. Things like HTML and Javascript to build the interfaces or Go, python or Lisp to build the business logic In short, our mission is to open up the floodgates of decentralized application development We’re currently well into our development process


and we’re planning to launch a live version of our network towards the end of this year. Most of the services you use today have one thing in common: they’re centralized so, for example, you trust your bank to keep your money safe, to be independently audited, and to be honest. The same is true with Facebook when you upload a picture of your kids

when you push a document to Dropbox or even when you go to your medical practice and provide them with your personal medical information As a developer you need to submit your application to an App Store and risk having it removed for the most far-fetched of reasons History has proven time and time again that this model is flawed but necessary as so-called trustless operations

have so far been both unprofitable and too complex to implement Remember that everything that is centralized makes it easy to attack because it offers a single point of failure like the firewall of a website Applications built on ethereum do not require their users to trust the developers with personal information or funds On ethereum, your personal information stays yours

your funds stay yours, your content stays your content Ethereum is an application programming platform so what can be built on ethereum is only limited by the creativity of their developers That said, such technology has three types of applications that immediately comes to mind The first are individual currencies.

Continue reading “What is Ethereum?”

What is Cryptocurrency & Blockchain?

Our topic today is CryptoCurrency and Blockchain, and we are going to go through

cryptocurrencyHere is a great article and video I found on Youtube that explains what Cryptocurrency and Blockchain is. Enjoy!

the basics of what they are, then look at some of the pros and cons and criticism of Cryptocurrency. Since it is often seen by many as the currency of the future we will also look briefly at what sort of challenges it might face in interplanetary and interstellar economies, where communications lag might make checking someone’s bank account balance a decade long process and where advanced automation might let you make perfect copies or forgeries of almost anything.

On top of that we will also looks at some alternative uses for Blockchain which include some surprises like maybe being able to use it for conducting elections with a maximum of privacy and minimum of fraud. Before we can get into any of that we do need to cover some basics about currency and money in general and define some terms and concepts. I am going to try to keep this as brief and intuitive as possible, so for those of you wanting more detailed looks at certain aspects of it there will be a number of links to more detailed papers in the episode description.


Banking is not usually considered an exciting aspect of technology and futurism, but it is a very important one so I will try to make it as interesting as possible. Money begins replacing direct trade of goods, or bartering, when you start having issues with what is called a ‘coincidence of wants’.

Continue reading “What is Cryptocurrency & Blockchain?”

Do You Live Close To A River? – Want Free Electricity

Portable river turbine can power your house by generating 12 kWh daily


Alternative Energy Electricity is a global problem, approximately one 1.5 billion people around the world are without electricity, and to further 800 million people rely on expensive, fossil fuel generators for their electrical requirements.

We are a planet made up of mostly water, more than 70% of the planet is covered with slow moving waters such as rivers, ocean currents, and canals.

A few revolutionary Canadian companies have created products for this untouched global market that exist to provide electricity where it is currently unavailable, will replacing millions of fossil fuel burning generators that currently supply the power grid have a very high cost.

Did you know that a body of water moving at a mere 2 mph can generate the same amount of force as 240 mph winds?

Water contains 830 times more energy then wind, this allows smaller devices submerged in water ways to generate the same amount of electricity then much larger wind turbines. Because the electrical generation is coming from slow-moving water it also works much more consistently than wind power.

The first company is Waterotor, you can view their video below. This company is based out of Ottawa, Ontario and was formed in 2011 with the purpose of commercialization through full-scale prototype demonstrations.

Continue reading “Do You Live Close To A River? – Want Free Electricity”

Wearable Technologies – Now and Tomorrow

Wearable TechnolgySo anybody that knows me, knows that I love technology, and wearable technology is absolutely one of my favorites.

Recently I started looking at a new business opportunity with World Global Network, and yes I know it’s MLM. Now before you get all up in arms about multi-level marketing it, it might be a good idea to read some of my previous articles where I discussed my views on future business.

I am a firm believer that in the future most sales will be direct sales, and many large businesses are already starting to follow this trend of selling directly to the customer and skipping out on the middleman. Direct sells allow companies to be much more competitive, and gives them necessary feedback about their product or service, without having to rely on a third-party.

I’ve covered this stuff in detail in some of my other articles, so I won’t go on too much about it here when what I really want to talk to you about is wearable technology and the advancements in this industry over the past few years.

Bring On The Calculator Watch

I remember when I got my first Calculator Watch and thinking what an amazing piece of technology it was, and how it was going to make me look like a genius in math class. Well, no one ever accused me of being a genius, and I’m pretty sure the teacher took my fancy wrist calculator away from me. If I only could learn to keep my mouth shut, instead of bragging to my classmates.

Continue reading “Wearable Technologies – Now and Tomorrow”

The Year of Ethereum

EthereumEthereum prices have exploded in the last few months, and they’re still headed north.

2017 has seen Gaines of 3000% and rising for Ether prices. What’s next for the cryptocurrency the powers the world’s second largest blockchain?

Well the spotlight is always been on Bitcoin due to its being the original cryptocurrency and it’s record-breaking all-time high trading value, other cryptocurrencies are gaining attention quickly. 

Ethereum Gaining on Bitcoin as the Main Cryptocurrency

One of the most notable crypto currency’s today is Ethereum, investors have the opportunity to make millions much like they did from bitcoin.

Ethereum has seen a 13,633% jump in value since 2015, a record not many financial mediums have ever seen. Most experts agree that Ethereum is going to continue to gain value throughout 2017.

Ethereum has very strong security and Ames for zero downtime, and with some of the system features and fast transaction rates, Ethereum has moved further ahead of Bitcoin.

Ethereum is just one of the many cryptocurrencies that are gaining traction lately, some hold even bigger potential for earning, due to their much lower value.

The bigger currencies such as Bitcoin and Ethereum Will soon reach a point where investors won’t receive much of a profit because they are quickly reaching their peak value. However, new crypto currency’s but still have a little face value, have huge potential for future growth.

Continue reading “The Year of Ethereum”

Horror Movie Braid To Be Funded With Cryptocurrency

Horror Movie To Be Funded Through Ethereum CrowdsaleWow, it looks like cryptocurrencies have finally hit Hollywood. Using the crowdfunding platform, Weifund, a psychological thriller called Braid, has partnered with innovation studio ConsenSys to raise the required funding to produce the movie.

In the past producers had to rely on wealthy Hollywood investors to fund their movies, but in the last few years with the growth of crowdfunding websites, such as Indiegogo or Kickstarter, another option has opened up for producers to get their movies made.

We movies are made using the crowdfunding platform, the people who supported the movie usually do not see any of the financial upsides if the movie is successful.


Now we can take it one step further, by introducing cryptocurrency and specifically the Altcoin Ethereum into the mix. Braid using The crowdfunding platform Weifund Will look to raise a minimum of 1.4 million and a maximum of 2.1 million worth of Ethereum in exchange for 30% of the films future profits. 

This is the first of its kind, where a movie is funded through crowdfunding and its investors can potential he see a return on their money.

For more information on Weifund go here: Weifund 

The crowdfunding campaign for Braid launched on June 7. 

Becoming A Millionaire – Mindset Required

The Skills Required

future millionaire onboardThere are very few excuses for not becoming a millionaire, it is simply learning the steps required that will take you in the direction of a millionaire’s mindset. Some people may have physical or mental elements that may prevent or at least make it harder to achieve the skill sets, but being from a poor family we’re only getting average grades in school is not valid excuse.

Remember money in a capitalist environment circulates, it never stays in one place and goes through the hands of thousands of people. The one who builds wealth are the ones that know what to do with that money when it’s in their hands, how can they grow it and retain it. Some of that money is going to find itself back in circulation because the wealthy person has used some of it to grow and attract more money in their direction. This is how capitalism works.

Millionaires all have a similar set of skills that they master, this is consistent no matter if it’s a male or female or what advantages or disadvantages they started out with in life.

In this article, we’re gonna talk about all these different skill sets that are required and then you have to make the decision if you’re going to act on them or just listen. Action is the key component here, you can be the best academic in the world where are you listen and retain the knowledge but if you don’t take action on it’s useless.

Continue reading “Becoming A Millionaire – Mindset Required”

Giant numbers of retail stores face closure – Are You Ready?

As More Stores Face Closures, Are You Ready For A New Career?

Store closuresIn 2017 we’re going to see a mass amount of large brand retail stores closing their doors, it doesn’t mean these companies are going out of business just they are reducing their footprint in the retail landscape throughout North America.

Here’s a short list of some of the stores that are closing down:

Kmart and Sears expect to close 150 stores this year

Bebe close 180 stores this year

Rue21 400 store

JCPenney 138 store

Macy’s 68 stores

Continue reading “Giant numbers of retail stores face closure – Are You Ready?”

Wearable activity trackers that can monitor your blood pressure

blood pressure monitor

Amazing New Wearables That Measure Blood Pressure?

blood pressure monitorFor people like myself that have high blood pressure or hypertension, that headline sounds too good to be true. Is there such a device that can monitor your heart rate, blood pressure and perform an ECG?

Well the answer to that is a resounding yes and it comes in the form of a wristband called the Helo LX, The band does not require traditional cuff that you would normally use for measuring blood pressure, instead, he uses a microprocessor called the Toshiba TZ series. Of course, the manufacturers put out a disclaimer saying that you should not use this device for diagnosis but more for consumer level monitoring. When compared to the hall monitor or even a hospital Dinamap monitor the results were impressively close.

What’s even cooler is that you can share your results using a smartphone app with people such as your doctor or other loved ones that want to keep an eye on your blood pressure.

HELO LX WristbandHELO LX Wristband

This device is a game changer for anybody with high blood pressure or hypertension, but that is just the start of the functions in this wristband. It will also monitor your breath rate, steps, distance traveled, calories and even your sleep, fatigue levels and mood. 

Again don’t solely use this device for keeping track of your blood pressure but having it is a fantastic way to keep you and your medical professional informed on how you are doing. Remember blood pressure is a silent killer and keeping track of it can be the difference between life and death.

For more information check out http://www.HELOLX.ca